Su Schaer

Work On Your Story on April 24th at a Story Workout™ in Atlanta

I’m doing a presentation/workshop for the Retail Design Institute at Gensler’s new Expansion Space on April 24th from 6-8pm in Atlanta. Anyone with a professional interest in crafting better personal and professional stories is welcome. Here’s what to expect: First, Meena Krenek, design director at Gensler will share the story of their new space on the 27th floor at 999 Peachtree Street, …

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Why Every Organization That Has Customers Needs a Reason for Being

You understand the kinds of experiences you deliver, but does your organization know why? The best customer experience brands are founded on a deeply ingrained sense of purpose that focuses the experiences and outcomes it delivers to delight its customers. Understanding your Reason for Being is the key to more fulfilling relationships with customers, enthusiastic …

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