Brands That Deliver the Best #CX Achieve 54% Higher Revenue Growth

(This is a guest post from KPMG. It's included because it's one of the best reports in years on #CX.) To read the full KPMG Global Customer Experience Excellence report: Tomorrow’s experience, today, please visit: www.kpmg.com/customerfirst   Brands that deliver the best customer experience achieve 54 % higher revenue growth, according to a new KPMG [...]

My Nimble experience just keeps getting better

Last year, I wrote an article about new ways to work. It was based on an interview with founder, Jon Ferrara. Both articles tie how Nimble, a new social selling platform, improves the lives of professional service providers. Today, Nimble just made my life easier (again) with the release of a new dashboard that saves me [...]

How We Reinvented Our Own CX

How We Reinvented Our Own CX Since our founding as a customer experience design consultancy in 2002, StoryMiners has helped over 500 clients on 700+ projects in over 20 countries (and in 4 languages). Clients rave about the business results we help them achieve with CX and story. But, last year, our own ‘rave meter’ [...]

{:en}How Frustration–Through Design–Became Market Leadership{:}

{:en}Jeffery Sears, CEO of PIRCH,  interviewed by Mike Wittenstein of Storyminers I went to visit the new Atlanta PIRCH store in Buckhead, near Lenox Square just a few weeks ago and I was blown away by the experience. With 20 years of customer experience under my belt, it takes a lot to impress me. PIRCH [...]

By | 2017-05-01T20:09:11-04:00 July 21st, 2015|Case Studies, Culture + Adoption, CX Design, CX in Retail, Experience Design, Great Experiences, Great Stories, Interview, Story as Strategy, Strategy + Adoption|Comments Off on {:en}How Frustration–Through Design–Became Market Leadership{:}

Chick-fil-A Subtly Announces It Is An Experience Company

We've known for some time that Chick-fil-A produces experiences, not just chicken sandwiches. Daddy Date Night, Tuesday Night School Nights, and so on. In a recent email advertisement for Chick-n-Minis (yes, it's OK to eat chicken at every meal now), this tag-along announcement appeared. It reads: At Chick-fil-A, we love creating unique and wonderful experiences [...]

Great Customer Experiences Learn Continuously

Any brand that becomes good does so, in part, because it knows how to learn. Any brand that becomes great has developed the ability to keep on learning. Apple is no exception. Within 30 minutes of opening its first store in Tyson's Corner, Apple started to learn. Store employees noticed that the shiny metal handrails [...]

Alternative Apparel

Culture dominates as adolescent t-shirt company becomes successful lifestyle apparel brand SITUATION I n 2005, Alternative Apparel was a young, hip, B2B company, supplying blank t-shirts and other sportswear to retailers and wholesalers. But in its own youthful hip-ness, the company had become a challenge to operate. The actions of the workforce rarely aligned with the [...]

By | 2018-08-30T22:01:28-04:00 July 31st, 2010|Blog, Case Studies|0 Comments