Interviews

Mike Wittenstein Talks About Keeping Up with Constant Change, Creating Journey Maps, and Building Your Business Around Your Clients

We sat down with some professional speakers and asked them about the challenges and keys to success in their profession. Mike Wittenstein talks to us about keeping up with constant change, creating journey maps, and building your business around your client. Describe a day-in-the-life of a professional speaker. A professional speaker doesn’t just speak, a professional …

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The $2B Business Story Designing Expert, with Mike Wittenstein

In this episode we discuss: 1. How stories are critical for family businesses 2. Insights from recent published work on branding 3. Dealing with the crisis and being socially responsible 4. Key questions to ask family members to build a story map 5. Case studies on story design and experience-based projects Please share the video …

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