Case Study: Vacasa

A better experience means a better business. Businesses designed with the purpose to deliver value for their customers have been the focus of my professional attention at StoryMiners® for more than 20 years. That’s why Vacasa, a vacation rental property management company, caught my attention. Here’s a behind-the-scenes look at three key elements that make [...]

By | 2018-08-30T21:27:50-04:00 April 24th, 2018|Adaptive Enterprise, Reviews, Strategy|0 Comments

Amazon introduces Just Walk Out technology in its new no-checkout-required retail concept

Amazon has formally introduced its new Amazon GO retail concept on the West Coast. Basically, you can shop without lines and without going through checkout. A combination of technologies (they say, the same ones used in self driving cars) are used to notice what you pick up and what you put in your cart or [...]

Here's Something To Be Proud Of: StoryMiners Blog Made Top 50

Storyminers is quite proud to be included in Chattermill's top 50 of their:  The Top 100 Customer Experience Blogs You Need to Be Reading.  We think it's pretty cool because the  selection is powered by Artificial Intelligence. It's not about the most 'likes' and 'shares' Yes, the criteria used is based around 3 key areas [...]

By | 2019-04-02T20:58:36-04:00 November 17th, 2016|Reviews, Trends|0 Comments

The New Paid PAID Vacation

Employee experiences are just as important as customer experiences. In fact, if your employees aren’t ready to deliver the kind of experience your brand promises, your customers won’t get the kind of experience they desire. On the today show this morning, I was delighted by a new segment that talked about paid paid vacations. You [...]

By | 2017-05-01T20:09:09-04:00 September 19th, 2016|Culture + Adoption, Reviews, Strategy + Adoption|0 Comments

Great Customer Experience = Bending the Rules

Every once in a while, you come across a customer experience that just stands out for being so good. That happened to me as a consumer this summer and I wanted to share it with you. Santillana bent the rules to go beyond expectations. My 14-year-old daughter is in her first year of high school in [...]

By | 2018-08-27T20:37:30-04:00 August 30th, 2016|Great Experiences, Reviews|0 Comments

Here's A Notion Retailers Must Adopt

NRF’s Big Show (image courtesy of During the second week of January each year, The Jacob K. Javitz Center in New York is home to the National Retail Federation’s annual retail show. It’s called the BIG Show because, well, it’s big. Hundreds of vendors to the retail trade and 30k+ delegates paraded through this [...]

By | 2017-05-01T20:09:10-04:00 February 9th, 2016|Experience Design, Reviews, Speaking + Workshops, Trends|Comments Off on Here's A Notion Retailers Must Adopt

Services Before Sales Sells More Chicken! (Disney Agrees)

Last week’s post predicted that customers won’t stand for technology that constantly sells to them. It predicted 2016 as the year predictive analytics and other ‘sensing’ technologies will be used to provide service experiences to customers first. Chick-fil-A [private], now America’s favorite chain restaurant, is proof. The Cathy family have been building their brand based [...]

By | 2017-05-01T20:09:10-04:00 February 2nd, 2016|Culture + Adoption, CX in Retail, Experience Design, Great Experiences, Reviews, Story as Strategy|Comments Off on Services Before Sales Sells More Chicken! (Disney Agrees)

Sometimes, It’s the Little Things That Make the Biggest Difference

Starbucks wasn’t the first place to let customers buy something on-line and pick it up in-store. However, they’ve done a good job of integrating the new service into their operations. The details have been engineered into an amazingly simple experience that makes it easy on customers—and easy on the baristas. This kind of technology horsepower [...]

By | 2017-05-01T20:09:11-04:00 July 7th, 2015|CX in Retail, CX Tech, Experience Design, Great Experiences, Reviews|Comments Off on Sometimes, It’s the Little Things That Make the Biggest Difference

Magic Mirror Connects With Consumer

Ebay’s new retail store has a Magic Mirror that truly connects with consumers. This Magic Mirror effort with the until now on-line only Rebecca Minkoff store, didn’t just make me turn my head, it made me look twice. The new flagship store is located in New York City. It sports what the press [...]

By | 2018-08-27T21:25:15-04:00 June 2nd, 2015|CX Tech, Reviews|Comments Off on Magic Mirror Connects With Consumer

James Patterson's New Book Will Self-Destruct in 24 Hours

James Patterson has written lots of books. He's known for thrilling readers with his engaging style. But he's never thrilled them like this before. With the launch of Private Vegas, Patterson isn't just creating a reading experience for consumers, he's creating real-world, highly engaging experiences for passionate fans. Two in fact. One lucky (and well-heeled) reader gets [...]

By | 2017-05-01T20:09:11-04:00 January 21st, 2015|CX Tech, Experience Design, Great Experiences, Great Stories, Reviews, Story as Strategy|Comments Off on James Patterson's New Book Will Self-Destruct in 24 Hours
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