client success stories

Founder + CEO
ELGIA

It feels quite different to run my business now that I have a reason for being because it permeates everything and it makes it much easier to communicate to the frontline people what it is that we’re doing. Do you know what it gives them?

CEO
HiFi Buys

I had been running Audio Alternatives, a suburban specialty audio shop, for about 10 years when Mike was introduced to me. The concepts he shared with me about customer experience, marketing, and strategy have become the foundation of our new brand, HiFi Buys.

Director of Brand Experience
Transitions Optical

My job was to spearhead Transitions’ entry into retail with a Smart Store concept. Storyminers helped us to develop the retail, experience, and communications design for this next-generation experience.

President
Customer Strategy

I’m in the business of giving leaders feedback about their ideas and hard evidence that they can make money with them. When it came time for me to reposition, re-energize and differentiate my own brand, I reached out to Mike for his advice and coaching. Why?

CEO
CL3 Design

As a presentation designer, I help keynote speakers elevate their audience connections, build their onstage reputations and raise their fees. The slides behind them should make a deep, emotional impact and that’s where I shine. Here’s where Mike helped me shine…

Commercial Marketing Director
Armstrong Flooring

I led a B2B arm of the world’s leading flooring manufacturer. Storyminers gave us a way to accelerate innovation and improve experience design at the same time. No problem, we can do that, they said. And, they did!

Director of Marketing & Business Development
DECISION POINT

My job was to merge two marketing departments into one. I needed one brand that got everyone on the same page. What I really needed was magic…

Strategy Executive
IBM

My team and I were making a high-stakes, first-of-its-kind business statement at the height of the dot.com boom. I truly needed this inbound model to connect. Getting inside our clients’ minds was the challenge. Engage them we did!

Partner
IBM

We were so close to winning this new Cendant hotel brand. It was a perfect client for IBM, with one exception. The client spoke hospitality, not tech. I needed someone on the team to translate. That’s just what Mike and his consulting team did–using experience design as the language.

Founder and President
SOHO HERO

My start-up, Mail & More, was ready to go from multi-store concept to franchise. But, I needed a clear picture for the future, one I could share with bankers, partners, and future franchisees. The Future Story and Experience Design you gave us did the trick!