Lewis Carbone Has Introduced Hundreds To Experience Design

Each week hundreds of new practitioners enter the customer experience discipline. It was Lou Carbone who, 30 years ago, brought many of the foundation ideas to light. Ever since, he’s been encouraging clients, staff, and new practitioners to experiment, learn, and share what they do.

Lou was introduced to me by Stephan Haeckel of IBM’s Advanced Business Institute. The pair wrote an article that captured their ideas on design for agility and the value of emotions in value delivery. I brought Lou’s company into a project for McDonald’s while working as IBM’s e-visionary. The rest, for me, is history.

Lou and I caught up this week at the European Customer Experience World conference in London. Lou kindly shared some of his time to answer some impromptu questions. You will find his comments insightful.

By | 2017-05-01T20:09:23-04:00 May 27th, 2011|CX Design, Great Stories, Presentations, Reviews|0 Comments

About the Author:

Mike founded StoryMiners in 2002 as one of the world's first story and customer experience design firms. 750+ project later, the firms know how to help leaders get their stories straight. And, express them as experiences their customers rave about. A certified consultant, speaker, and experience designer, Mike has helped his clients earn nearly $2 billion from improvements in sales, operations, service design, and brand management. Mike is a graduate of Arizona State/Thunderbird (MBA) and the University of Florida (BA). He has also spent two years overseas, learning Portuguese, Spanish, and Russian along the way. #experience design #story #storymining #speaker #strategy #facilitator #keynotespeaker #designthinking #custexp #travel #woodworking