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Analysis

Case Study: How Nimble CRM Helped CX Experts StoryMiners Reinvent Their Own Customer Experience

Mike Wittenstein is the founder of StoryMiners, one of the world’s first customer experience design consultancies. The company is renowned for its ability to hone …

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Analysis

What’s in a Speaker’s Kit

What a speaker’s kit should contain and how to organize one   A Speaker’s Kit is a multi-page summary for meeting planners and event owners …

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Articles

It’s the Journey That Matters: Improving Customer Experience and Loyalty

Corporate Values Must Be Aligned With Those of the Customer Not only has 2020 brought many changes to the world as a result of the …

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Analysis

MVP vs MVE

Minimum Viable Product (MVP) is a popular term that speeds software products and other services through the design process. The concept’s essence is to release …

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Articles

Customer Focused Business Culture

Customer Focused Business Culture Tips Creating a standout customer experience is an all-hands approach. Every employee needs to understand the importance of their individual contribution …

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Articles

EyeforPharma CX Report

What is CX? Customer experience (CX) is a marketing revolution that’s gaining ground in the pharmaceutical industry. Many industry leaders will have already heard about …

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Opinions

And the Customers Tweeted Happily Ever After

What makes a story stick around? Why do we enjoy hearing some stories again and again? More importantly, how do you turn your brand into …

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Opinions

How Big Data is Changing Opportunities to Serve Customers in SMB

In a previous Story Miners article, we shared insights about this year’s trends in customer experience. It was mentioned that innovations like AI, the IoT …

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Events

Speaker’s Corner: Around the World in 240 Minutes

Collaborating with over 11 speakers for over 240 minutes from across the world we delivered our very first global virtual event! Hosted by Nadine Dereza, …

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Interviews

Mike Wittenstein Talks About Keeping Up with Constant Change, Creating Journey Maps, and Building Your Business Around Your Clients

We sat down with some professional speakers and asked them about the challenges and keys to success in their profession. Mike Wittenstein talks to us about …

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Articles

Mike Wittenstein: I am by no means an actor

Mike Wittenstein Show Notes Mike Wittenstein had not acted since his junior high school play. But he decided to take an acting class and it …

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Opinions

Don’t Fear Fear

In 1980, I was an American exchange student in Moscow during the Cold War. It was brutally cold one short school day in February, so …

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Opinions

Why the Best Measure of Customer Value is the Value You Provide to Your Customers

It’s not easy trying to grow a business. You’re often left standing in the middle of a saturated market, scratching your head and wondering “what …

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Opinions

Excuses for Not Building Adaptive Enterprises Fading Fast

We’ve been doing business the same way for so many decades; it’s hard to imagine other ways to achieve success. Work hard, make big profits, …

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Tools

Amazon introduces Just Walk Out technology in its new no-checkout-required retail concept

Amazon has formally introduced its new Amazon GO retail concept on the West Coast. Basically, you can shop without lines and without going through checkout. …

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Awards and Top Lists

Over the years, Storyminers and Mike Wittenstein have received recognitions and recommendations for their work on the field of customer experience. Here is a recollection of some of these.

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