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Analysis

The Art and Science of Waiting

On Saturday morning, 3 April 2010, I woke up (extremely) early to conduct an Experience Expedition. I wanted to see, first-hand, how Apple’s Retail Sales …

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Articles

Top 5 Reasons Your CX is Failing (And What You Can Do to Fix It)

In 2017, we found our customer experience consultancy Storyminers facing a problem many of our clients can relate to: our numbers were slipping. Referral rates were starting …

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Articles

A Value-Driven Approach to Booking More Speaking Gigs

The question of how to book more speaking gigs is a common one among professional speakers. What can you be doing to keep your pipeline …

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Articles

Why you need to design CX change, not just do it

Experience design expert, Mike Wittenstein, talks about the challenges of coping with digital disruption and customer transformation and why so many organisations are still failing …

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Interviews

Future of CX – Kampyle Interview

Kampyle, now part of Medallia, published this interview as a kick-off to their Emerging Trends in Customer Experience series in 2016. We’ve updated it for …

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Opinions

The Next Great Thing

At SPECS 2017 in Orlando, retail customer experience expert, Mike Wittenstein, founder of StoryMiners, shared ideas and evidence on how to convert five big trends …

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Interviews

Caitlin Delohery’s Interview with Mike Wittenstein

When in the role of content strategist at the Growth Company, Caitlyn needed to know what a professional speaker’s life was like. So, she turned …

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Articles

Making Your Contact Center Adaptive: Advanced Management Techniques for Quickly- Changing Customer Expectations

Before SharpenCX elected to become the agent-first contact center built to help prioritize agents and strategically improve customer experiences, they connected with Mike Wittenstein of …

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Articles

Customer Engagement – March 2014

This article was originally presented on Customer Engagement Magazine’s website, read the full story here Ray Stendall: Probably the first question we should go through …

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Articles

Success by Design

Customer experience is everything you do for your customers and to them and how it makes them feel. Customer experience design is the art and …

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Articles

Give your customers a retail experience they’ll rave about

It’s well known that, all things being equal, a better customer experience means higher sales, increased customer loyalty, improved word-of-mouth, higher profits and a place …

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Articles

Storied Careers: 40+ Story Practitioners Talk About Applied Storytelling

Imagine an international conversation about many applications of storytelling. That’s what this book aspires to. “Applied storytelling” covers a wide range of disciplines, such as …

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Articles

Storyminers gives birth to word of mouth advertising

In 2002 when Mike Wittenstein started Storyminers, a boutique customer strategy studio, he wasn’t satisfied with being just another marketing firm. According to Mike, the …

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Analysis

Sustainable Advantage: Experience Design’s highest and best use

Check this White paper about Experience Design here

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Articles

Store of the Future℠

The Store of the Future is a term that’s jumped around the retail scene for years. Whenever I’ve seen an interpretation of it – it’s …

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Awards and Top Lists

Over the years, Storyminers and Mike Wittenstein have received recognitions and recommendations for their work on the field of customer experience. Here is a recollection of some of these.

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